Immerse Creative Brand Experiences

Carmen Wave - Consumer/Trade Marketing Activity

The Brand

Wave Series wines are inspired by respect and admiration for Chile’s South Pacific Coast. The Pacific Ocean strongly influences the cool climate of the Leyda Valley vineyards producing wines with a delicate balance of fruit, structure and acidity. Wave Series wines are dedicated to the ocean, and to the fresh and pure flavours they achieve.

The Task

Promote the Carmen Wave Series Sauvignon Blanc and Pinot Noir wines to consumers and the trade.

The Solution

We took the Carmen Wave camper van with caravan and surfing accessories to the Mercado Chileno wine trade event at Spitalfields market followed by a week long London tour of Majestic Wine Warehouses for both trade and consumer tasting sessions.

GET IN TOUCH

We are very happy to look at a brief or sense check your ideas at no cost - this is a business model that has proven success for us.

To discuss your plans please contact: Jon Carson, Partner 07887 847057