Immerse Creative Brand Experiences

R&R ICE CREAM - KELLY'S OF CORNWALL

ABOUT THE BRAND

Made with clotted cream and whole milk, fresh from the cows that graze on Cornwall’s lush green grass, Kelly’s Ice Cream has a distinctive creamy flavour and velvety smoothness that you won’t find in any other ice cream. Perfect for sharing at home, Kelly’s is the ideal accompaniment for any family or special meal occasion.

THE TASK

Immerse were tasked with designing, building, staffing and managing all aspects of the 6m x 6m stand at the Taste of London 2018. The stand needed to be engaging, vibrant and ‘on brand’. We were also asked to supply the cash management and on-site stock/storage logistics.

THE SOLUTION

Immerse replicated the popular Kelly’s TVC on the stand. We created 3 beach huts – all individually branded – with a central serving counter. A custom designed awning with overhead logos front and back and a life sized cow added to the branding.

THE RESULTS

The stand looked spectacular showcasing the recently filmed Kelly’s TVC. Our excited staff smashed all targets throughout the week – to the point where we ran out of ice-cream. The week was a huge success, which resulted in a very happy client.

GET IN TOUCH

We are very happy to look at a brief or sense check your ideas at no cost
- this is a business model that has proven success for us.

To discuss your plans please contact: Jon Carson, Partner 07887 847057

Our work

JACOB DOUWE EGBERTS

Kenco Iced Latte Sampling

PARMIGANIO REGGIANO

Experiential + Sampling

R&R ICE CREAM

Kelly's of Cornwall Experiential

HORLICKS

Festivals Activity

DELL

Shopping Centre Experiential

DR. SCHäR

Allergies & Free From Shows Sampling

SUNGLASS HUT

London Fashion Week Experiential

HORLICKS

Rosslyn Park School Rugby Severns

VIVID

Festivals Activity

POST OFFICE

Xmas Experiential Activity

ZOOPLA

ESTA's Awards Dinner

WHOLE FOODS

Leafleting

MESH

Experiential Activity

FRONERI

Movenpick Experiential + Sampling

PHILIP MORRIS

B2B Campaign

MAZDA

Shopping Centre Experiential

HEATHROW

Information Kiosks

FENWICK

The Aromoachology Rooms

ZOOPLA

RAN Exhibition

VAPOUR 2

48 Sheet Digital Billboards