Immerse Creative Brand Experiences

Sunglass Hut - London Fashion Week Festival

About The Brand

Sunglass Hut is the world’s leading authority on premium sun-wear. With over 2,000 stores across the globe, they’re the destination for the top brands, latest trends, exclusive styles and a comprehensive sunglass service.

The Task

Design and build a mechanic to engage customers at the London Fashion Week Festival – social media is an important aspect for Sunglass Hut.

The Solution

An interactive photo booth was placed within the experiential installation built at the London Fashion Week Festival.

Customers were encouraged to try on the range of Sunglass Hut brands and have their photo taken with the ones they most liked.

Customers provided their contact details for data-capture and could upload their image to Facebook, Twitter and Instagram. A branded printout of their image was given to everyone taking part.

The Results

Each day the queues for the photo-booth stretched around the room, with people waiting up to half an hour to have their photo taken, on their own or in a group of friends.

GET IN TOUCH

We are very happy to look at a brief or sense check your ideas at no cost
- this is a business model that has proven success for us.

To discuss your plans please contact: Jon Carson, Partner 07887 847057

Our work

JACOB DOUWE EGBERTS

Kenco Iced Latte Sampling

PARMIGANIO REGGIANO

Experiential + Sampling

R&R ICE CREAM

Kelly's of Cornwall Experiential

HORLICKS

Festivals Activity

DELL

Shopping Centre Experiential

DR. SCHäR

Allergies & Free From Shows Sampling

SUNGLASS HUT

London Fashion Week Experiential

HORLICKS

Rosslyn Park School Rugby Severns

VIVID

Festivals Activity

POST OFFICE

Xmas Experiential Activity

ZOOPLA

ESTA's Awards Dinner

WHOLE FOODS

Leafleting

MESH

Experiential Activity

FRONERI

Movenpick Experiential + Sampling

PHILIP MORRIS

B2B Campaign

MAZDA

Shopping Centre Experiential

HEATHROW

Information Kiosks

FENWICK

The Aromoachology Rooms

ZOOPLA

RAN Exhibition

VAPOUR 2

48 Sheet Digital Billboards